Plans & Billing
Choose the household plan that drives faster decisions, lower friction, and calmer daily routines.
Billing
How this page works
Help card guidance
Household plan — one subscription covers both partners and caregivers. No need to pay twice.
Why Pro at $11.99/mo
Pro is priced for outcomes: faster decisions, stronger confidence, and less day-to-day household stress.
Name Discovery
Choose With Confidence
Free: Browse and debate.
Pro: Reach a confident final choice faster with less second-guessing.
Name Drop
Celebrate and Preserve
Free: The decision moment is easy to lose over time.
Pro: Turn the name decision into keepsakes and replayable family story assets.
Baby Tracking
Track With Clarity
Free: Log events manually.
Pro: Convert logs into guidance with predictive and summary-driven insights.
Household
Run as One Household
Free: Parents can drift into separate workflows.
Pro: One shared plan keeps partners and caregivers aligned without duplicate subscriptions.
Explicit Free vs Pro matrix
| Feature | Free | Pro |
|---|---|---|
| Daily swipes | 50/day | Unlimited |
| Shortlist capacity | 15 names | 50 names |
| AI Name Coach | Not included | Included |
| DNA report export | Locked | Included (PDF export) |
| Milk Vault active inventory | 40 active items | Unlimited active items |
| Predictive lookups | 10/month | Unlimited |
| Ceremony replay and keepsakes | Locked | Included |
| Priority support | Standard support | Priority support |
At $11.99 / month, Pro is designed to save time, improve decision confidence, and reduce daily friction across naming and baby tracking.
Baby Tracking
After your baby arrives - feeding, sleep, diapers, growth, and more.
Free
Core daily tracking for every parent
- One-tap logging (feeding, sleep, diapers)
- Today Dashboard
- Basic insights
- Milk Vault (basic storage logging)
Pro
Faster decisions, deeper confidence, and calmer daily execution
- Everything in Free
- Doctor Visit Prep (export to PDF/CSV)
- Growth charts & percentiles
- Milestone tracking
- AI Feed Interval Predictor
- Sleep Optimization Coach
- Calm Anomaly Summaries
- Caregiver Handoff Mode
- Milk Vault reconciliation (unlimited items)
- Advanced insights & analytics
- Priority expert support
Name Discovery
Before your baby arrives - explore, vote, and choose the perfect name.
Free
Explore names and vote with your partner
- 50 swipes per day
- Shortlist up to 15 names
- Basic name info (meaning, origin)
- 1 partner
Pro
Everything you need to choose with confidence and less friction
- Unlimited swipes - no daily cap
- Shortlist up to 50 names (free: 15 max)
- AI Name Coach (unlimited)
- Surname compatibility checker
- Tournament mode & sibling harmony
- Notable bearers & pronunciation guide
- Decision Ceremony + PDF export
- Cultural deep dives
- 2 partners + caregivers + 5 family viewers
- Priority support
Also available: $89.99/yr or $179.99 one-time (lifetime)
All plans are household-based — one subscription covers both partners and caregivers at no extra charge. Subscriptions renew monthly or yearly. Cancel anytime. Lifetime access is a one-time payment for Pro. Terms apply.